Marketing

From Digital Libraries - Fall 2009

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[edit] Contact Info

Name Role Contact
Ryan Chair Mitar@simmons.edu
John John.Brigham@simmons.edu
Otabek Otabek.Gulyamov@simmons.edu
William William.Helman@simmons.edu

Party Invitation List

[edit] Meeting Agenda

October 5, 2009

  • Developed a working White Paper Outline - Two separate parts: Fundraising and Marketing
  • Short term goal: Fundraising part of the White Paper
  • Brainstormed sources of Free Advertising: Simmons Voice, Simmons Radio
  • Narrowed focus to possible target audience

[edit] Goals

  • White paper (review of common fundraising and marketing practices in libraries, with some resources. keep in mind: 2-3 single spaced pages, include further resources. best practices for planning A (not our) digital library.)
  • Locate sources of funding
  • Create a strong brand for our repository
  • Discover best practices for promoting a digital repository